Marketing Overview: Digital Why should an online marketing strategy be confusing? Think of it as regular marketing – it starts with goals, a plan, tactics and a budget. Read the article and links to get a better idea as to how to prepare your own marketing...
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Marketing Overview: Digital So, you are interviewing people about digital marketing. You want results. You want them fast and you want them inexpensively. Well, welcome to the club! The truth to think about is: Do you have a strategy? Have you defined success? Do you...
Marketing Overview: Digital One Liners: "Digital marketing shouldn't be separated from regular marketing. The approaches need to match!" "Google is the largest market in the world- it needs investment & attention." "Who are we writing to?" "There are many tool salespeople in my industry. They sell a trick, an app,...
This one-minute video discusses three bad strategies for international business. For more in International Market Entry, visit our site. Or pick up the Market Access Toolkit on Amazon...
International Business Video which asks the question, is a deal a deal? This is a one minute global video, brought to you by Partners International....
Marketing Video - Markting's Client Who is marketing's client?...
